New Arrivals

BEAUTY OF JOSEON Pore Firming Serum approaches pore care from a different angle. Instead of stripping and drying, it works on the skin around the pore — when that area loses firmness, pores start to look larger. This silky, fast-absorbing serum targets that slackness directly.

• Red Bean PDRN — BOJ's exclusive vegan PDRN, made from purified red bean DNA fragments, supports skin renewal and a smoother look around pores
• Low-molecular-weight Peptide — supports collagen for visibly plumper, firmer skin
• Niacinamide — evens tone and refines the look of enlarged pores
• Squalane & Centella Asiatica — keep the barrier comfortable, so pore care doesn't mean irritation

Noncomedogenic and barrier-friendly, suitable for all skin types including sensitive and acne-prone. The watery texture absorbs in seconds and layers cleanly under moisturiser, SPF or base makeup. 30ml.

Sérum coréen resserrant les pores, au PDRN de haricot rouge et peptides. Pour peaux mixtes à grasses. 30 ml.

BANDAI Bikkura Tamago Kira Kira Compact Bath Ball hides a sparkly Disney Princess compact case inside. Drop it into a warm tub and it fizzes away with a sweet grape scent, revealing a small jewel-like compact you can keep and use afterwards.

• Kira Kira Compact — 8 designs to collect, each a small flower- or heart-shaped case featuring Disney Princess artwork
• A compact, not a figure — the surprise inside is a tiny openable case, usable for small treasures after the bath
• Blind packaging — randomly selected and sealed, so you can't choose which design you get
• Sweet grape scent — a carbonated bath bomb that fizzes as it dissolves

Ages 3 and up. This is a bath product, not food — do not eat. Adult supervision recommended; keep small parts away from children under 3.

Boule de bain japonaise Disney Princess avec petit poudrier surprise à l'intérieur. Parfum raisin. 3 ans et plus.

BANDAI Bikkura Tamago Bath Ball turns bath time into a small event. Drop the Poke Ball-shaped bomb into a warm tub and it fizzes away, turning the water yellow-green with a muscat grape scent, until a collectible Pokemon figure floats free.

• Pokemon Figure Collection ~Battle Style~ — 8 figures to collect: Pikachu, Charmander, Squirtle, Bulbasaur, Chikorita, Totodile, Tepig and Ditto
• Blind packaging — the figure is randomly selected and sealed, so you can't choose which one you get
• Muscat grape scent — tints the bathwater yellow-green as it dissolves
• One bath ball per pack — sized for a standard household tub

Ages 3 and up. This is a bath product, not food — do not eat. Adult supervision recommended; keep small parts away from children under 3.

Boule de bain japonaise Pokémon avec figurine surprise à l'intérieur. Parfum raisin muscat. 3 ans et plus.

BANDAI Bikkura Tamago Bath Ball turns bath time into a small event. Drop the Poke Ball-shaped bomb into a warm tub and it fizzes away, turning the water yellow with a soft chamomile scent, until a collectible Pokemon figure floats free.

• Eevee Friends Figure Collection ~Calling Time~ — 9 figures to collect: Eevee, Flareon, Vaporeon, Jolteon, Espeon, Umbreon, Leafeon, Glaceon and Sylveon
• Blind packaging — the figure is randomly selected and sealed, so you can't choose which one you get
• Chamomile scent — tints the bathwater yellow as it dissolves
• One bath ball per pack — sized for a standard household tub

Ages 3 and up. This is a bath product, not food — do not eat. Adult supervision recommended; keep small parts away from children under 3.

Boule de bain japonaise Pokémon avec figurine surprise à l'intérieur. Parfum camomille. 3 ans et plus.

fwee Glowy Smoothie Tinted Lip Balm is a skincare-makeup hybrid that hydrates like a treatment balm and wears like a sheer gloss. The buildable formula layers up for more colour and shine without ever turning sticky or greasy.

• Rose PDRN — fwee's signature blend, softens lips and boosts shine through the day
• Panthenol & Hyaluronic Acid — soothe and condition dry, parched lips
• Glowy finish — dewy, plumped-looking shine rather than a flat matte
• Multi-use — dab onto cheeks or the bridge of the nose and blend for a coordinated flush

Smoothie-inspired shades and scent. Gentle enough for sensitive, chapped or irritated lips. Wear alone, under lipstick, or layered on top. 9.5g.

Baume à lèvres teinté coréen, fini brillant, à l'acide hyaluronique et au PDRN de rose. 9,5 g.

ANUA Peach Niacin Spread Cleansing Foam is a brightening daily cleanser with a soft, juicy texture like peach spread. It lathers into a rich foam that lifts away makeup, sunscreen, excess sebum and dead skin cells, leaving skin visibly clearer after a single wash.

• Peach Fruit Water (15.7%) — the hydrating base of the formula
• Niacinamide & PEACHINIA+ — ANUA's proprietary complex for a brighter, more even-looking complexion
• Peach Seed Powder (0.5%) — fine physical exfoliation that grips into pores
• Capryloyl Salicylic Acid (LHA) & Apricot Extract — gentle chemical exfoliation for blackheads and rough texture
• Ceramide NP & Glyceryl Glucoside — keep the moisture barrier intact so skin doesn't feel tight

Slightly acidic pH, skin irritation test completed, suitable for all skin types. 150ml.

Mousse nettoyante coréenne à la pêche et à la niacinamide, exfoliation douce et effet éclat. 150 ml.

fwee Long-Lasting Dual Coloring Stick Lip+Liner is an all-in-one dual-ended stick that lines, fills and blends. Glide it on, and the high-adhesion formula sets for smudge-proof colour that holds its shape far longer than a standard lip liner.

• High-adhesion liner tip — sharp, precise lines that stay put through the day
• Blendable stick tip — softly fills and diffuses the edges for a natural gradient
• Lip-to-cheek multi-use — dab onto cheeks and blend for a coordinated look with one product
• Lightweight, non-sticky — comfortable buildable colour, no heavy or waxy feel

Available in six shades, from everyday nude to deep berry.

Crayon à lèvres coréen double embout, longue tenue, pour les lèvres et les joues. 6 teintes.

fwee 4D Voluming Plumper is a high-shine lip plumper that instantly smooths and visibly volumizes lips. The clear gel forms a glass-like film that fills in fine lip lines, so lips look fuller and glossier from every angle.

• Volufiline & Vanillyl Butyl Ether — work together for a visible plumping effect and a gentle warm tingle
• Menthyl Lactate — nature-derived cooling that lasts well beyond application
• Rosehip Oil — forms a protective barrier and keeps lips soft and hydrated
• Glass-bead glow finish — wear alone or layer over any lip colour as a topper

The tingling sensation is normal and typically starts within a minute, lasting up to an hour. Avoid on chapped or damaged lips. 4.8g.

Gloss volumateur coréen effet repulpant, avec huile de rose musquée et effet rafraîchissant. 4,8 g.

S.NATURE Aqua Squalane Moisturizing Cream is one of Korea's most talked-about moisturizers — known locally as "the silver tube" and a long-running bestseller in the Korean market. It delivers deep, lasting hydration in a dense-but-lightweight texture that absorbs without stickiness or grease.

• 150,000ppm Squalane — a plant-derived lipid that mimics skin's own sebum, locking in moisture and smoothing texture
• Multi-weight Hyaluronic Acid — several molecular sizes for hydration at different depths
• Aquaxyl — a patented glucose and xylitol complex that supports the moisture barrier
• Panthenol & Allantoin — calm and soothe sensitive or reactive skin
• Hydrolyzed Collagen — supports the look of plumpness and elasticity

Fragrance-free and formulated for low irritation, this Korean moisturizer suits dry, combination, oily and sensitive skin, and layers well under makeup. 60ml.

Crème hydratante coréenne au squalane et à l'acide hyaluronique, sans parfum, pour peaux sèches et sensibles. 60 ml.

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A single-use sheet mask from THE SAEM's Bio Solution line, formulated with hyaluronic acid to deeply hydrate and replenish dry, thirsty skin for a plump, dewy finish. The essence-soaked sheet clings comfortably to deliver concentrated care, leaving skin refreshed and healthy-looking.

A radiance-boosting serum built around PDRN to firm, hydrate, and revitalize tired, dull skin for a plumped, glass-like glow. Lightweight and fast-absorbing, it supports the look of elasticity and skin vitality, making it an easy daily step toward brighter, healthier-looking skin.

An intensive anti-aging cream powered by PDRN to firm, plump, and deeply nourish the skin while supporting the barrier. It helps improve the look of elasticity and softens fine lines, leaving skin supple, revitalized, and glowing. A rich yet comfortable final step for a youthful, healthy complexion.